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Showing posts with label entrepreneur. Show all posts
Showing posts with label entrepreneur. Show all posts

Sunday, January 8, 2012

The Magic of the Free Day

My mother retired in 2004, and since then she's been as busy than ever, but doing the things she's always wanted to do with her time off (volunteering, seeing more plays and concerts, etc.).


But you don't have to wait until you're retired to do these things. Today, Dan Sullivan shows you how to have more magical free days in 2012, even if you run your own business.

Craig Ballantyne

"Fulfillment comes from a life of meaningful achievement and from being present in each moment while moving in the direction we most want to move." – Peter Bregman

Free Day™ Breakthrough
By Dan Sullivan

A Free Day™ is a 24-hour period free from all work-related thinking, communication, and activity. In all my years of coaching entrepreneurs, Free Days™ are the change they most often thank me for helping them make. They help you stay creative at work, keep you physically and mentally healthy, and deepen your relationships with the people in your life who matter most.

Even if you know all this and agree with it, when you're under pressure or facing unexpected upheaval, you might start thinking of Free Days as a luxury that's hard to justify. That's why it's important to regularly reinforce the Free Day habit, consistently protecting them and taking them, because Free Days are the last thing you should give up in tough times.

When people "fall off the wagon" and begin losing the productivity gains they've made, it usually starts with compromising their personal free time. It may start innocuously with, "I'll just get this one thing done," then gradually slide into a state of living in a "Reactive Zone" where each new thing becomes even more complicated because they have no new energy for dealing with it.

The flip side of this experience is using Free Days to make sure as much of your work time as possible is spent in the "Creative Zone" where things seem easier, your relationships are more enjoyable and helpful, you've got lots of new ideas, your actions are effective, and you're doing all this without creating new messes.

The three biggest obstacles to taking Free Days are panic, guilt, and confusion:

•Panic: "I'll take Free Days when this is all over."
•Guilt: "How can I take a vacation when my team has to work?"
•Confusion: "What will I do if I'm not at work?

Let's look at each of these three:

"I'll take Free Days when this is all over."

Of course, it's never over – there's always something you could be doing for your business. The most successful entrepreneurs, however, evolve out of being "Rugged Individuals" who do everything themselves, and learn to delegate, empower others, and focus on doing what they do best.

These skills become even more important when emergencies happen. Besides, when you go too long without taking Free Days, everything starts to seem like an emergency. Driving this feeling of panic is the notion that, should you step away, there would be a complete catastrophe. In our experience, though, stepping back creates simplicity.

"How can I take a vacation when my team has to work?"

By starting your own business and raising it to its current level of success, you've taken risks and poured a lot of yourself into the company. Your team members (who get weekends, annual leave, and statutory holidays off) haven't made this kind of investment, so it's perfectly appropriate if you're rewarded differently. And if you really want to be of service to your team members, remember that you're far more valuable to them when you're fully rejuvenated and present.

Entrepreneurs ask us, "How can I get my team to work on their own, without having to constantly come to me?" Leave from time to time, that's how! When you're not there, your team members get a chance to catch up and to learn how to make decisions and take action independent of you.

"What will I do if I'm not at work?"

This is the biggest obstacle for many entrepreneurs. Work is rewarding–you're good at it. You get things for being good at it. The rewards in other parts of your life might be less tangible or measurable, and you might not be as good at them. Consistently going back to work–either physically or mentally–can quickly become a habit.

My experience from working with thousands of entrepreneurs is that one-dimensional people are vulnerable to losses in other areas of their life, such as deteriorations in their marriage or health. And paying exclusive attention to work isn't even a good business strategy, since business ultimately becomes the only thing you know. Creativity always involves an element of novelty.

No matter how much you love your work, there are always other realms in life that can give you opportunities to use your capabilities. And what's all this success you're building actually for if not to provide you with a rich life? Free Days are an investment in your future happiness and productivity that you won't regret.

Strategies for taking great Free Days.

It takes some practice to get the hang of Free Days, and, like diet and exercise, they need to be an active part of your life, not just something you know would be good for you. Luckily, the practice is its own reward!

Here are some strategies that really work:

1) Schedule your Free Days in advance.

As you look over the time ahead, try to schedule Free Days just before periods when you know you'll need to be your most productive. Think of it this way: one vacation, one breakthrough; two vacations, two breakthroughs; and on and on.

By booking your Free Days in advance, or even putting someone else in charge of your Free Days, you save yourself from having to justify or negotiate them with others–or yourself–at the time.

2) Do what you really want to do.

Don't make your Free Days just a different set of obligations, spending the whole day doing things for everyone but you. You might be rejuvenated by spending time on your own, or by being surrounded by other people. You may enjoy high-energy activities or quiet time. For some, a natural environment is a soothing break from our technological civilization.

Whatever you choose, it's important that it's consistent with who you are and what you need. If you're planning Free Days with friends or family members, involving them in the planning will ensure that you come up with something everyone enjoys.

If you're stuck for Free Day ideas, check in with your lifetime goals, and see if there's anything you can do that will move you closer to them. Or you might want to start small and achieve something you've been meaning to get to for a long time.

3) Let your team members help you.

Your team members can see when you're tired, even if you haven't noticed yourself falling into that state. When it seems like they're not understanding you or that they're just not "getting it," that's a sign that you need Free Days–and they have a vested interest in helping you take them! Their results depend on your creativity, for one. And you can be sure they prefer working with the rested and rejuvenated version of you.

4) Train your clientele.

There are two ways you can wean your clients and customers off having constant access to you. First, help them understand that Free Days mean that when they do get to be with you, you will always be fully charged and present with them.

Second, in certain areas, your team members have specific talents that actually enable them to take better care of these clients and customers than you can. So, in presenting this change, you can reassure your clientele that you're leaving them in the hands of a specialist. If they're properly introduced to this concept and the transition is smooth, their experience of your business can actually improve:

Getting less of you personally can be an opportunity for them to get more of the value they come to you for.

Do one thing.

If you don't already have a Free Day strategy in place, just start where you are and do one thing–book a single Free Day, brainstorm about locations or activities for your free time, or have a conversation with your spouse or friends about something you could do together. All that matters is that you do something, however small, to start developing the Free Day habit.

The most successful entrepreneurs manage to achieve a balance between their personal and professional lives. If you consider that balance an important part of your lifetime goals, Free Days can provide a crucial strategic tool for making sure you attain it, and that you enjoy all the freedom your success affords you.

[Ed. Note. Dan Sullivan is the president and co-founder of Strategic Coach®, a global organization that has helped tens of thousands of entrepreneurs grow their businesses exponentially while enjoying an exceptional quality of life. He is the author of more than 30 publications on the subject of entrepreneurship.]

Source : http://www.earlytorise.com/


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Wednesday, September 22, 2010

Becoming an Entrepreneur

Creating a Network of Solutions to Build Success 

We all have those ideas that can make something better. Why not turn them into reality? Here are some steps to turn something small into something bigger to help bring in the big dollars.

It takes a special person to be entrepreneur. You need to have passion, drive, motivation, and the means to make it a reality. What's the process? First you get an idea, quickly followed by brainstorming and working out the kinks of the plan. Then it's time to begin creating the product or service.


Then you market. Online marketing is growing and popular because it's necessary these days. If you want to build success online, you can make a website builder work for you, helping you launch your online business. Once you begin marketing online, you can work to make your original idea as profitable as possible with activities that help you get those sales.

Growing Your Network of Solutions

The seed: It's the random thought you have to make something better. You at first think it's iffy...surely someone else has already thought of this. But it lingers in your mind, and you think about it some more. Ideas are like seeds. The more you think about them, the more likely they will take root and slowly grow.

What kind of ideas are we talking about here? It could be anything. Is it an improvement of something already in place? A new invention, perhaps? Or do you want to branch out on your own and start a business using your unique talents and skills? The beauty of an idea is that it is full of possibility. And with a healthy dose of determination and drive, you can turn that idea into something very profitable.

Brainstorming: With dedication, passion, and drive you can turn your idea into something that will bring in the green, and it starts with brainstorming. Because you initially have so many random thoughts, free writing is a great way to capture every detail. So grab a pen and a journal and start writing. Keep a note pad with you because you never know when you'll get an idea. The idea behind free writing is that you don't worry about what "makes sense" or what "might really work." You don't worry about which step you'll take first or how you'll manage the details. You just jot down random ideas. You can organize these thoughts later.

As the flow of random ideas begins to slow down, you can begin the process of organization. At this point, it might be easier to create a Word document of all your ideas so you can move them around more easily to come up with in an order that fits. During this organizing phase, feel free to group your thoughts however you want and rearrange until you have a clearer vision of your plan.

Roadmap: So how do you transfer brainstorming to dollar signs? You create a business plan. This includes a product description, market analysis, competition assessment, marketing, sales, possible manufacturing, and finance. A business plan is your roadmap. It will require some more thought and a bit more of a commitment on your part. A thorough business plan can steer you to the green. Even if your approach is informal, you need to completely detail each aspect of the plan because investors and clients will respond more favorably when all bases are covered. You have to be able to clearly describe what you plan to market-benefits, what problem it solves for the consumer. Knowing exactly who your potential customers are can help you direct dollars most effectively. And last but certainly not least, knowing how much you really need to start and continue operating is a must when approaching investors and setting sales goals.

You're in Business
Load up on carbs and stay hydrated. You're going to need lots of energy to turn your idea into a reality. You are now an entrepreneur, and hard work comes with the territory. So as you set the foundation for your new business, keep focused and continue working hard.

Getting Found Online: Surely you've noticed that almost everyone has a website. If someone wants a product or service, they search for it first. Having a website is imperative if you want to compete in today's market. You can actually do this yourself. You'll end up with a basic website, but at least your product or service can be found online. Most free websites and Web hosting packages are free with a website builder. And website builders allow you to use a template to create your website and are designed to be easy enough for children to navigate. Once you have your template set up, you just add your text and images, and you're set. You can get more technical by adding widgets and nifty tools if you want. And eventually, you can opt for a custom design as budget allows.

Reaching Your Customers: As you created your business plan, ideally you were able to gain an understanding of your market. Now it's time to use that knowledge to increase sales. Who is your target market? What solution do you provide to them? How will they find you online and or in your local community? If you begin building a marketing plan to attract new buyers and increase your sales, know that these plans are evolving. What doesn't work you can toss out. What does work you can build on. Part of your marketing approach will be your customer service strategy. How are you going to keep current customers and attract new ones? Since most consumers turn to the Internet, it helps to know which sites your target audience uses the most to find the type of product or service you're providing.

Before You Know It: Yes, it does take time to grow a business-you know that. It will be a roller coaster, that's for sure. You'll have lots of highs, times when things seem to be going perfectly. And other times will require more patience. No matter what happens as your business "grows up," you should be proud. You took an idea and worked to turn it into something amazing.

by Andreea Townsend
About the Author

Andreea Townsend is a copywriter for Network Solutions®, provider of Web marketing solutions that help small businesses and aspiring entrepreneurs succeed with Web hosting, SEO, PPC, free websites and more.

Disclaimer...The comments, products and services are owned by the poster. We are not responsible for their contents.

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